Now that Theresa May has given a definite date for triggering Article 50, the pound has once again dropped in value. While this doesn't necessarily affect many of us immediately (unless you're planning on going on holiday soon), the news that Tesco is currently in dispute with Unilever over proposals to raise prices is something we can all find relevant. Quite apart from the possibility of Marmite becoming hard to get hold of (I'm definitely on the love it side of the debate), there are other staples such as Ben&Jerry's and, for you students, Pot Noodles at risk.
As the FT asks, what does this mean for us as consumers? And is this a smart marketing strategy on Tesco's part? They certainly appear to be fighting for their customers (although no details have been released by either company). If it is indeed a calculated move to garner positive public opinion, then hats off to them - anyone who fights for my Marmite has my vote!
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